Kerry Siggins

I am Kerry Siggins

I am passionate about being an impactful leader. That means showing up, doing the work, sharing experiences, and helping others on their own leadership journey. 

What I Do

I am the Chief Executive Officer of StoneAge, an employee-owned company based in Durango, Colorado, USA. StoneAge designs and manufactures high-pressure waterblasting tools and automated equipment for the industrial cleaning industry. I am also the CEO of our wholly-owned subsidiary, Breadware, an Internet of Things (IoT) product development company. I ABSOLUTELY love what I do and I love being a leader. Why? Because I work with amazing people in an interesting industry and I get to do what I am good at — most days.

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My Leadership Journey

At the ripe old age of 28, I began my journey of leading StoneAge. I quickly learned how to adjust my style to effectively lead smart people who knew a heck of a lot more than I did. Being a relatively young leader, especially for my role, I had a lot to learn — not only about the product and the industry — but also how to manage and motivate people.  And managing and motivating people takes exceptional leadership and communication skills. To be quite frank, I screwed up a lot in my early days, and still am learning from the mistakes I make today. That’s why I am passionate about personal growth, self-awareness, and improved communication skills and am determined to be the best leader I can be.

​Along the way, I developed a knack for what my colleagues teasingly call Kerry’s Human Engineering. It is incredibly motivating and rewarding to help my employees identify and develop talents, find the “right” role, and then succeed. I am committed to helping my fellow coworkers improve — not only as employees — but as human beings, even when it means having hard conversations. My leadership style is based around open and honest communication and constantly asking for feedback on how I can be a better leader.

Which brings me to why I created my blog and podcast… I know that you want to be a successful, impactful leader. And I know you want to develop the leadership skills to meet the demands of your work and life. To do this, you want to learn from other leaders who have been where you are. You want to hear from leaders you can relate to because they know the journey is not easy and the pressure to perform is intense. Through my blog and podcast, you will gain valuable insight and get expert advice. You will learn from shared experiences and connect with vulnerable, honest, and authentic leaders.

I am here to help. Why? Because I believe your team and family need you and your gifts. You can lead yourself and others to their full potential.

Want to Know a Bit More?

I grew up in Montrose, a small town on the western slope of Colorado. At 18, I left home to attend Colorado School of Mines, a small engineering school in Golden, Colorado on a softball scholarship. At Mines, I quickly learned that I didn’t want to be an engineer. Quitting is not my style, so I stuck it out, graduated, and moved to Austin, Texas with the intent of working for a year or two and then going to graduate school. I found a jobs as a part-time waitress and as an operations coordinator for Eaton Corporation’s electrical engineering services group in central Texas. I quickly fell in love with the complexity of manufacturing, engineering, and operations and knew I found my passion. I did a short stint in the IT recruiting world where I learned about talent management, software, and client development. I never made it to grad school. 

After 5 years, I decided that the crazy lifestyle of Austin and the heat of Texas summers weren’t for me. In fact, I was living an unfilled life fueled by substance abuse, body image issues, and constant negative self-talk. I decided that if life was worth living, I better do it differently. So I put my belongings in storage, packed up my SUV, and drove to Durango, Colorado where my mom lived. I cried most of the 1000 miles out of both fear and excitement, sadness and happiness. I think that’s just what happens when you follow your heart.

Kerry Siggins and her family

I had no money and only a little hope of finding a job that would allow me to stay in Durango, but I figured I could be a ski bum for a winter and then move to Denver if it didn’t work out.  Luckily, I found StoneAge, where the two founders saw something in me that made them decide that I just might be the one who could take over running their company. They took a risk (although they thought I only had a 50/50 chance of making it) and hired me. 

I was named one of the Top 10 Most Infuencial CEOs in 2021 and was a finalist for Colorado’s CEO of the Year in 2017. StoneAge is recognized as a Top 100 company to work for by Outside Magazine. I sit on several other boards and am a member of YPO where I am on the executive committee of the Doing Business Globally Network.

I’m an author and blogger; I’ve been featured in publications such as Entrepreneur, Forbes, BIC Magazine, Times of Entrepreneurs, and Authority Magazine, and my blog is visited by thousands of readers each month.

I host two podcasts, Industrial Theory and Reflect Forward, and am an author and blogger; my articles have been published in a variety of magazines and my blog is visited by tens of thousands of readers each month.

Finally, but most importantly, I am the mother of an amazing kiddo named Jack, and the wife of Ryan Siggins, a serial entrepreneur whose latest adventure is SoCo Wood & Windows, a where we sell windows, doors, and high-end custom millworks.

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